Santa Maria, February 16, 2023 – The heads of the Regulatory Council of the Protected Geographical Indication Ametlla de Mallorca have celebrated today the World Almond Day in an act of presentation of all the events on the occasion of the World Almond Day in the emblematic pastry shop Pomar.
Today, February 16 is celebrated the World Almond Day and on this occasion the Regulatory Council of the PGI Almond of Mallorca has presented a promotional campaign that will run from today until February 25, 2023.
According to Antoni Bonafé, president of the IGP Ametlla de Mallorca “to promote the importance of the IGP Almond of Mallorca in the gastronomy of Mallorca, a promotional campaign will be carried out with catering establishments, ovens and restaurants that are voluntarily adhering to this campaign. We have created an interactive map with the participating establishments that can be consulted on our web page“.
“We want to improve the commercialization of our product, highlighting the landscape and gastronomic importance by collaborating with catering establishments and bakeries that use the Majorcan PGI almond,” Bonafé adds.
The participants are, for now, 8 restaurants, 3 bakeries and more than 10 stores will have the almond in promotion. In addition, you can find the almonds in your usual point of sale.